About Us

From cold black screens to gallery-grade living—crafted for homes that value both modern technology and fine art.

Founder Michael stands in the Latuva frame warehouse

Our Story

Every great creation begins with a simple frustration.

We looked around modern living rooms and noticed a recurring dilemma: thoughtfully curated interiors, warm textures, elegant furniture—and right at the center, a massive, cold black rectangle dominating the wall whenever the TV was turned off.

When art-mode televisions hit the market, they promised a revolution. But the solution felt incomplete. Existing frames were either cheap plastic bezels that lacked character, or traditional wood frames so bulky they blocked the TV’s smart light and motion sensors. Worse, legacy brand frames came with absurd $500+ price tags and complicated setups.

We knew there had to be a better way. That is why Latuva was born.

We set out to engineer premium TV frames and interior accents that seamlessly bridge technology with fine art—delivering museum-worthy aesthetics without compromising your TV’s performance or breaking your budget.

Our Mission

"Our mission is to make premium home decor and gallery-quality accents more accessible for every living space."

What Sets Latuva Apart

  • Zero Sensor Compromise: Engineered with custom optical channels, Latuva frames preserve 100% of your TV's native ambient light and motion sensor features—no clunky external gadgets or connectivity errors.

  • Universal Multi-Brand Precision: Whether you own a Samsung The Frame, TCL NXTFRAME, or Hisense CanvasTV, our precision-engineered mounting systems ensure a snug, flawless fit.

  • Artisan Craftsmanship: Made with sustainably sourced, high-grade materials and finished with hand-carved textures—from classic Baroque gold to modern minimalist tones.

  • 10-Minute Tool-Free Installation: Integrated Neodymium magnetic locks mean your frame snaps into place securely in less than two minutes. No drilling, no tools, no hassle.

  • Direct-To-Consumer Value: By eliminating traditional retail markups, we deliver gallery-grade elegance at a fraction of high-end boutique prices.

Our Promise to You

We believe decorating your home should be exciting, not stressful. That’s why we take the risk out of online shopping.

With our 100% Refundable Sample Kits, you can feel the textures and test the finishes in your actual home lighting before choosing your frame. Combined with free US shipping and our 30-day risk-free guarantee, we ensure you’ll love the view every single day.

Welcome to Latuva. Frame the Masterpiece.